New York Wine & Grape Foundation

NYWGF Educational Webinar Program

Expert-Led Programming for New York Grape Growers and Wineries

NYWGF members gain access to a robust library of live and on-demand educational webinars designed to support business growth, sustainability, and operational success across New York’s wine and grape industry. These sessions feature leading researchers, industry experts, and national partners sharing practical insights on vineyard management, market trends, sustainability, sales strategy, and emerging technologies.

Whether you’re focused on improving vineyard performance, strengthening direct-to-consumer sales, navigating regulatory changes, or planning for long-term growth, NYWGF webinars deliver timely, actionable education tailored to the needs of New York producers.

**Enhanced Educational Webinars are included at no cost for Tier 2 and Tier 3 winery members.


Research Update Webinars

Stay informed on the latest science shaping New York grape growing and production.

These sessions provide direct access to cutting-edge research from leading academic institutions and industry partners. Topics focus on pest management, climate resilience, disease prevention, varietal development, and vineyard performance across New York’s diverse growing regions.

Recent topics include:

  • Managing Spotted Lanternfly in New York and Updates on Sour Rot and Berry Moth Research
  • Long Island’s Sustainable Viticulture Future: Evaluating Hybrid Winegrapes
  • Updates on New Wine Grapes with Improved Cold Tolerance and Disease Resistance
  • Tracking Grapevine Cold Hardiness Across New York

Viticulture and Sustainability Webinars 

Practical tools and strategies for sustainable vineyard and winery operations.

These webinars focus on sustainability programs, environmental best practices, emerging technologies, and energy efficiency solutions that help producers reduce inputs, improve resilience, and strengthen sustainability messaging.

Recent topics include:

  • Understanding Eco-Driven Wine Consumers: Key Wine Market Council Findings
  • 2025 New York Sustainable Winegrowing Program Update and Introduction to the MyEV Tool
  • EV Make Ready Opportunities Agrichemical Remote Sensing to Improve Sustainable Grape Management
  • Biochar: Observed Vineyard Impact and Practical Insights for Application

Basic Educational Webinars

Foundational knowledge to support compliance, marketing, and business operations.

Basic Educational Webinars provide broad industry education that supports everyday decision-making for wineries and growers. Topics cover consumer behavior, regulatory updates, sales strategy, distribution expansion, and cross industry collaboration.

Recent topics include:

  • One Big Beautiful Bill: What the New Law Means for Wineries and Vineyards
  • Attract New DTC Wine Buyers with a Smarter Sales Strategy
  • Uncorking Collaboration: New York Wine and Retailer Roundtable Series
    • Consumer Marketing
    • Logistics and Resources
    • Findings and Next Steps
  • Expanding Beyond New York: Keys to Selling Wine in the U.S. and Canada

Enhanced Educational Webinars

Advanced training for wineries focused on growth, digital strategy, and operational performance.

These in-depth sessions are designed for wineries looking to scale sales, improve digital performance, and build more efficient business systems. Enhanced Webinars feature specialized experts and actionable frameworks that go beyond introductory concepts.

Included at no cost for Tier 2 and Tier 3 winery members.

Recent topics include:

  • Maximizing Impact: Best Practices for Hosting FAM Trips and Events
  • Effectively Connecting with Millennial and Gen Z Audiences
  • Utilizing AI for Winery Marketing Success
  • Maximizing Sales with Google Ads Performance Max Campaigns
  • Google Analytics: Deciphering Data for Business Growth
  • SEO Optimization: Elevating Your Winery’s Online Presence
  • Google Merchant Center: A Gateway to E-Commerce Success

Exclusive Wine Market Council Webinar Access

Industry-leading consumer insights and market intelligence.

NYWGF members receive exclusive access to Wine Market Council webinars, providing in-depth analysis of national wine consumer trends, purchasing behavior, and emerging opportunities. These sessions help members better understand today’s wine buyers and adapt strategies to stay competitive in a rapidly changing marketplace.

Recent topics include:

  • Wine Market Council Wine Drinker Insights: Under-40 Consumers, New York Residents, and Buyers of New York Wine

  • Understanding Eco-Driven Wine Consumers: Key Wine Market Council Findings